Search Engine Optimization Service
Is simply having a Web site enough? No. Your site MUST be properly optimized (making it search engine friendly and compatible) for search engines and directories before you even consider submitting it. Whether a new site or an old site, our staff can help you to expand your reach on the Internet.
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The Internet is a enormous place to advertise for a comparably low price when you consider how much TV, newspaper, magazine and radio advertising costs. When you advertise on the Internet your product/services reach the whole world 24 hours a day and you have the capability of updating your Web site content in 24-48 hours. It would cost a fortune to update a magazine ad much less have it done so fast! |
Once a new Web site is submitted the major search engines it can take up to 9 months for your site to be given ranking consideration. Are you willing to wait that long just to see how you did?
Optimize your site right the first time to enjoy the potential traffic later.
What is Search Engine Optimization?
An optimized Web site is one that "obeys" all the rules of the search engine algorithms. It has a better chance of being indexed and spidered by search engines thus capturing potential targeted traffic. This is a direct result of careful keyword selection and analysis along with several necessary site elements.
What keyword phrases do you want users to find your Web site with in the search engines?
What do you want potential visitors to type in a search engine to find you?
Once you can answer those two questions you're on your way to optimizing your Web site for the search engines. We practice ethical search engine optimization and avoid ALL trickery to obtain short-term high rankings. We believe that our methods prove themselves for clients wanting a long time presence in the search engines.
Your Web site should be well organized, easy to read and understand that doesn't violate search engine rules.
Our Goal
Our goal is to have your Web site ranknin the top 20 (if you notice ALL of your competitors are in the top 10) for your researched keyword phrases.
First Consultation Free
We'll talk to you about the history of your site. Has it been registered with the search engines before? Did you violate any search engine practices in the past that you are aware of? Have you ever paid for search engine placement or keywords? Do you analyze your site's usage logs? At this point we'll determine what your best course of action is to increase your traffic. We'll go over your site and see what your current ranking is for search engine traffic based on a scale of 1-10, 10 being the best. This score can be determined in usually 5 minutes and is a general ranking based upon a quick glance over.
The Many Parts of Search Engine Optimization
Pre Analysis - Can we help you achieve your goal?
- Client fills out online pre analysis form
- Site audience analysis, how competitive is the niche?
- Keyword phrases and seed list - what phrases does the client wish to rank on?
- Google inclusion, link-popularity, search engine saturation analysis and more
Keyword Analysis
- We evaluate the keywords you submit to us to determine your niche on the Internet
- These words are then analyzed to see if they're actually searched upon
- Keyword phrases are tested for popularity
- Keyword phrases are tested for competitiveness
- Plurals, tenses and other variations of your keyword phrases are evaluated
- We develop a set of keywords (up to 100 keywords) for your site based upon the above
Meta Tags, Title and Copy
- Description and Keyword Meta Tag are created using your final keyword phrases
- Keyword relationship examined
- Keyword/keyword phrase rich copy is developed then optimized
- Copy test for density, frequency, and distribution
- Optimized <title> is created using your final keyword phrases
- Interlinking strategy is put in place
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